In the 1950 a young sale assistant worked in a cosy little shop in the centre of Venice. Venetians and tourists often visited the shop to by glamorously and unique hair accessories and fashion jewels.
After some years a new job had been offered to the now expert sale assistant by the suppliers of the Venetians shop, the opportunity to become a sales manager for the products in the whole North of Italy.
The now known sale manager enjoyed the new job very much that he decided that it was the time for him to open his own company producing his own high quality hair accessories, becoming one of the most known business man in the hair products business.
In the 1984 Dario Bertoli started his carrier as sales manager in the Triveneto.
Dario loved his job, he always wanted to konw more and more about the products. He understood the difference between products for a wide market and the hand made products, those were the real beauty of the hair products business as those are unique pieces.
In 2005, with the help of the famous Venetians business man, Dario started his own adventure in the hair accessories business. Dario started dealing with historical French suppliers. He persistently promoted the hand made hair products, the unique pieces. Dario's way of doing business was going and still goes, against the wide production, where most productions are made to produce for a wide market; Dario did not and still does not produce in this way, he prefers for his products to be hand made, one by one, giving an unique value to every single hair accessory.